In 2024, Rohff unveiled the album Fitna, a powerful title referencing divisions within Islam — particularly between Shiites and Sunnis — and, more broadly, the internal conflicts that affect the Muslim community. True to his independent spirit, the artist chose to release the project without any promotional campaign. And yet, it contains a centerpiece: a 14-minute title track.
This song, much like Regretté or Génération sacrifiée, stands as one of Roh2F’s most introspective pieces. He opens up about doubt, success, and the emotional weight of a long career — a journey that spans from the golden age of French rap to today’s dominance of urban music as the most streamed genre in France.
More recently, Rohff dropped a new single alongside Lyna Mahyem. On this track, “the nightmare of French rap” trades his street anthems for a warmer, Eastern-inspired sound. Those in the know will instantly recognize the use of derbouka percussion and a sample of nahir, a traditional Middle Eastern wind instrument. This is a familiar direction for Rohff, who previously explored similar textures on tracks like Le son qui tue, featuring Natty.
Rohff and Lyna Mahyem sing for Madame!
The mood is celebratory and sun-drenched. The track is produced by Franco III and Abdelkarim El Zaoui. Franco III is no stranger to Rohff’s sound, having already worked on tracks like Official, Classic Man (from Grand Monsieur), and Loyauté. Infused with Middle Eastern rhythms, touches of nahir, and derbouka flair, the 94-born rapper steps out of his comfort zone to deliver a summer anthem — already surpassing 1.4 million views on YouTube.
No hard-hitting punchlines here, no ego-driven bars dripping in testosterone — just pure love.
“She’s got so much style, real cla-cla-class, even in joggers
Done playing the macho guy, too broken for dramas
This ain’t no khedema through highs and lows — I cherish her like Baba”
Lyna Mahyem, who navigates effortlessly through genres, proves to be the perfect match for this duet. The singer — whose track 92iveyron was recently taken down from YouTube after being reported by Booba, seemingly upset by her collaboration with Rohff — has become a powerful voice for a generation of young women from the inner cities. Many see her as their spokesperson.
The themes she explores — from toxic love in Plus jamais to long-distance relationships in Jamais — show her commitment to addressing the emotional realities of her audience with honesty and depth.
The festive, colorful music video is directed by Nono, who previously collaborated with Gims on the track Contact, and with GLK on Mehlich.
