Nada reaches a defining moment in his career with the release of his debut project under Believe / AllPoints. With “La tête ailleurs”, the Toulon-born artist brings a new dimension to a journey that began with his “Que du réel” freestyle series, unveiled shortly after signing. Across nearly eight episodes, Nada has steadily shaped his artistic identity, refining a distinctly “ambianced” sound rooted in the legacy of Southern French rap.
Building on this momentum, he teams up with Jul, a central figure of the movement, on the track “Oublie-la”. The project also features collaborations with Sasso, Jayel, and 2S, reinforcing a cohesive artistic direction. To introduce this new chapter, the rapper highlights the track “Coco Chanel”, accompanied by a visually polished music video.
Nada moves through “Coco Chanel” !
Available across streaming platforms, the track is produced by 2S, a still low-profile beatmaker about whom little information is available. Nevertheless, his sound blends seamlessly into Nada’s universe, as the artist continues to explore a warm, immersive Southern rap aesthetic. Set against the sunlit landscapes of Toulon, the track captures a distinctly summery atmosphere.
Even within introspective lyrics, the influence of Jul remains evident. On “Coco Chanel”, Nada delivers a personal narrative, reflecting on a love story shaped by life in the streets:
“Far from the block, nothing to be paranoid about, I wandered, I walked through the cold trying to find solutions to my struggles”
The visual, though uncredited, takes the form of a short film. Staying true to his mystique, Nada does not appear on screen — still masked — allowing the story to unfold through a sun-drenched romance that mirrors the track’s atmosphere.
