Is Hooss finally making his big comeback? We need to go back to 2017, well before the turbulent times of Covid, to find his last acclaimed project, Temps Plein, which quickly established itself as one of the most streamed albums on Deezer. Since then, the artist has kept a low profile, immersing himself in a deep creative reflection. This long-awaited period has finally come to an end with the release of his explosive new single, Rico. Staying true to his street-savvy, sharp style, Hooss clearly hasn’t lost any of his charisma or energy.
With Rico, Hooss makes a powerful return to the rap scene.
The instrumental composition is crafted by the talented Hazer, a renowned beatmaker best known for his numerous collaborations with ElGrandeToto, the hitmaker behind tracks such as BGHAWNI, WOW, INTRO, BILLETS, and DINERO. Hazer is also responsible for producing the track Prada by rapper TK. On this hard-hitting trap beat, Hooss delivers a precise and impactful flow.
This egotrip-infused track features razor-sharp punchlines:
“L’argent la rend toute excitée, tête cramée, j’passe par l’portique
J’ai activé le mode sportif, Dieu sait si j’vais m’en sortir
J’cogite trop, j’fume trop, ça réduit l’espérance de vie”
The urban-themed music video, directed by Eliott Mallet de Chauny, authentically showcases the rapper in scenes emblematic of street culture.
